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Poorly defined brands systematically miss opportunities and ultimately face failure.

You are bound to fall short when your branding efforts focus only on your physical product or literal service. There’s so much more.

Your business voice must illuminate the unique value you provide in a tone that is consistent with your highest values as a company. It is the clearest path to profit and purpose.

Do you want a clear, consistent and compelling business voice?

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When every company claims to be the best, it’s hard to build a unique identity.

Self-aggrandizing tactics may seem to portray confidence, but they significantly miss the mark.

It’s not about saying you’re the best, it’s about providing superior value that promotes your highest values in everything you do. This concentrated delivery of value is wholly unique and consistently effective.

Are you ready to stand apart from and above competitors?

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Hiring ‘Alexander the Great’, as I like to call him, has been one of the best choices I have ever made for my company. His ability to understand your business is amazing.

Dr. Joseph Arevalo, Texas

Your hard work. Rewarded.

Maximize profit.
Create the most impactful organization.
Achieve greatness.

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Immediate gains in ROI and cost reduction

Sustained growth rate and competitive advantage

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Meaningful work and positive impact on all stakeholders

Community aware and appreciative of company initiatives

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Marketing collateral clear, consistent and compelling 

Optimized marketing channels with precise analytics

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Unified operations lead to maximum cost benefits

Streamlined business lines are intelligent and efficient

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Clear internal communication reduces errors + increases buy-in

Productivity optimized with everyone on the same page

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Goals optimized effectively at all organizational levels

All company decisions instantly aligned with leadership goals

Are you ready to maximize profit and impact?

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Maximizing profit is the result of creating maximum value for clients.

Clients do not buy your product or service. Consumers purchase value. The only way to sustainably maximize profit is by providing value for clients above and beyond your competitors.

It is impossible to generate maximum value for clients outside of your highest values.

For the past two decades, we’ve championed ideas that leading global reports only now confirm: today, consumers choose firms who consistently communicate and demonstrate their values.

“We have always been a company that leads with our values… In fact, integrating our values into how we operate is a critical factor in our success. It differentiates us from our competitors”

Kevin Johnson, President & CEO

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Percentage of Walmart clients that want them to “make it clear what values [they] stand for.”

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“[McKinsey] will not, under any circumstances, engage in any work, anywhere in the world, that advances or assists policies that are at odds with our values.”

Kevin Sneaker, Managing Partner

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Maximum Profit + Greatest Legacy

Value x Values (VxVˢ)

Value x Values (VxVS) elevates fundamental management strategy techniques. 

VxVS enhances opportunities in today’s post-industrial information age. 

Applying VxVS to all business operations provides the surest path to maximum profit, while creating the greatest impact in legacy.

Achieving greatness together.

Discover how we generate extraordinary profit by infusing purpose into all business activities. Click below to meet Alexander Michael Gittens.

I’ve spent several million dollars on direct response advertising and in conjunction with that, tens of thousands on marketing and advertising agencies and consultants. In all of my experience, Alexander stands out as the best strategist and thinker.

Peter D. Lenn, Ph.D., CEO, The Daniels Group LLC

Explore more.

Learn how we maximize profit and align purpose for your organization.

All new projects start with our Strategy LaunchPad. Achieve business KPIs and leadership goals, faster and bigger than imaginable.

Yes. We have worked with the leadership of over 600 companies, all over the world, in many different industries.

In the event that things do not fit due to scheduling or value differences, we will let you know up front with no fee whatsoever.

Live strategy sessions with your leadership are held via Zoom meeting platform:

  • Connect easily by computer, or mobile phone
  • Local + international connections are instant + clear 
  • Live sessions securely recorded + transcribed for your records

Yes. The most effective strategy leverages existing company assets and current marketplace advantages.

By working closely with your leadership, we ensure optimal deployment and the ultimate ROI.

Our Strategy LaunchPad creates record profit and total purpose alignment with no extra time commitment and zero admintirative drag. 

Strategic goals and marketing tactics are prioritized by your company leadership. We deliver results in three live strategy sessions over four weeks.

All new projects start with our Strategy LaunchPad. Achieve your business KPIs and leadership goals, faster and bigger than imaginable.

Oftentimes, from this successful engagement, we will continue to work together to further optimize sales, maximize profit and capture market share.

Adding additional value, we offer Business Accelerator programs based on organization size. No locked-in contracts or future obligations.

Accelerator Enterprise

Accelerator SME

  • Over $10M revenue
  • Leadership team
  • Semi-Annual billing
  • Under $10M revenue
  • Executive point of contact
  • Quarterly billing

Let’s get started.

All new projects start with our Strategy LaunchPad.
Three stages. Four weeks.
10x ROI Guaranteed.

Book Demo
1st Stage: Audit
  • Detail leadership vision + business KPIs
  • Spotlight challenges + opportunities
  • Complete business overview
  • Create 10x ROI blueprint

Clear framework of your strategic advantage, company vision and leadership values.

2nd Stage: Alignment
  • Deploy our Value x Values (VxVS) optimization techniques.

Synergetic connection of what consumers want most, what you do best and your strongest profit drivers.

3rd Stage: Acceleration
  • Calibrate entire sales system
  • Enhance total market offerings
  • Optimize all content + collateral 
  • Maximize LTV + ROI

Achieve business KPIs and leadership goals, faster and bigger than imaginable.

Outcome? Incredible.

Your Strategy LaunchPad creates record profits that keep growing year-after-year, and total purpose alignment in everything you do. Guaranteed.

Process? Perfected.

Zero financial risk.
No waiting for results.

No extra time commitment.
Zero administrative drag.

In this day of unsatisfied promises it’s refreshing to work with someone who had not forgotten the importance of delivering on his word. Alexander truly exceeded my expectations.

Howard Krawitz, CEO, Global Village Marketing & Data Services


Let’s add a million or more to your top line, completely aligned with your vision and values, faster than imaginable, with zero stress and without adding to your workload.

All new projects start with our Strategy LaunchPad.
Three stages. Four weeks.
10x ROI Guaranteed.

Book Demo